Automotive
Drive the future, before it's built.
Overview
From the design studio to the showroom floor and the service bay, Eirems Lens is reshaping the automotive lifecycle. Designers in Munich and Tokyo review the same full-scale clay in VR. Customers configure and test-drive every trim before they decide. Technicians service the car with the manual overlaid right on the engine. Every step gets faster, more accurate, and less expensive.
45%
Faster Design Cycles
85%
Customer Satisfaction
30%
Higher Conversion
Key Benefits
Design Studio VR: Global teams collaborating on full-scale 3D clay models in real time.
Virtual Showrooms: Endless aisles where customers configure and view every trim option.
AR Service Manuals: Mechanics see exactly which parts need attention through AR glasses.
Holographic Dashboards: Prototype future in-car interfaces with real spatial computing.
Use Cases
Vehicle Configurators
Customers see the exact car they will buy, in their driveway, before order.
Global Design Reviews
Designers across continents review the same model at full scale, in VR.
Service Training
Technicians train on complex repairs without the cost of a physical vehicle.
Ready to transform your automotive?
Let's discuss how Eirems Lens can help you leverage XR technology to achieve your goals.